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Deals & Pipeline Open source · MIT v1.0.0

Proposal follow-up Claude skill

Use this when a proposal sits unanswered. Silence after a proposal almost always has a specific cause; following up on the cause works better than asking "any updates?".

  • 4-step play
  • 4 guardrails
  • 1 file
  • Human approval built in

Use it when a proposal or quote has been sent and the buyer has gone quiet or is stalling.

Then just ask your agent

“Sent the proposal 12 days ago, no reply from our champion. Diagnose and write the follow-ups.”

Watch it work

One request in, expert work out

What happens when you ask your agent with this skill installed. Every step below comes straight from the skill.

Your agentApproval on
You

Sent the proposal 12 days ago, no reply from our champion. Diagnose and write the follow-ups.

Loaded skill proposal-follow-up
  1. Diagnose the stall
  2. Sequence (over 2-3 weeks)
  3. Escalate with care
  4. Decide when to close
Stall diagnosis · Follow-up sequence · Escalation and close plan

Ready for your review. Nothing is sent or changed until you approve.

  • 4Steps in the play
  • 4Guardrails
  • 1Files in the skill
  • 2 minTo read it all

What good looks like

  • Every follow-up contains something the buyer can use internally.
  • The diagnosis drives the angle; price follow-ups do not go to a champion whose problem is the economic buyer.
  • The common mistake is "Just checking in on the proposal" five times, then an unrequested discount.

What you bring

  • Proposal and date sent
  • Deal notes
  • Stakeholders

What you get

  • Stall diagnosis
  • Follow-up sequence
  • Escalation and close plan
Raw
name:proposal-follow-up description:Use this skill when a proposal or quote has been sent and the buyer has gone quiet or is stalling: "follow up on my proposal", "they have the quote but no decision", "proposal stuck…

Use this when a proposal sits unanswered. Silence after a proposal almost always has a specific cause; following up on the cause works better than asking "any updates?".

Inputs

  • The proposal: what, how much, when sent, any deadline in it.
  • Deal notes: who saw it, who decides, competitors, what was promised.
  • Stakeholders and the champion’s last message.

The play

1. Diagnose the stall

ClueLikely causeFollow-up angle
Champion silent, was engaged beforeLost internal fight or priority shiftAsk directly, offer help with the internal case
"Reviewing with the team" for 2+ weeksEconomic buyer not convinced or not involvedOffer a short call with the economic buyer
Questions about price onlyBudget gap or competitor quoteOptions: phasing, packaging, terms
Procurement or legal mentionedPaper processOffer documents and pre-approved terms
Nothing since the demo went poorlyFit concernAddress the concern or offer a focused trial

2. Sequence (over 2-3 weeks)

  1. Day 3-5: value plus a question about the cause: a one-page business case built from their numbers, and "What questions came up when you shared it?"
  2. Day 8-10: address the likely blocker: options for price, security documents, or an offer to join the internal meeting.
  3. Day 14-16: multi-thread: a short note to another stakeholder you have met, adding value, not going around the champion.
  4. Day 21: honest check-in with a multiple-choice question, or close the opportunity.

3. Escalate with care

Executive-to-executive outreach works when there was real engagement and the deal is meaningful. Frame it as a check on how the evaluation is going, never as pressure.

4. Decide when to close

If three touches over three weeks get nothing, mark the deal lost to "no decision" and move to nurture. An honest pipeline beats a hopeful one.

Example

Hi Priya, I put your numbers into a one-page case for the CFO: 5 days saved a month, about $480k a year at your volumes, against a $60k cost. Feel free to edit it before sharing. What questions came up when you discussed the proposal with the team?

What good looks like

  • Every follow-up contains something the buyer can use internally.
  • The diagnosis drives the angle; price follow-ups do not go to a champion whose problem is the economic buyer.
  • The common mistake is "Just checking in on the proposal" five times, then an unrequested discount.

Rules

  • MUST diagnose the stall before writing.
  • MUST keep the champion informed before contacting other stakeholders.
  • NEVER offer an unrequested discount as a follow-up tactic.
  • NEVER invent an expiring offer.

Example prompts

  • "Sent the proposal 12 days ago, no reply from our champion. Diagnose and write the follow-ups."
  • "They said ‘reviewing internally’ three weeks ago. What now?"
  • "Build a business case one-pager from our discovery numbers to send as a follow-up."
Try it

Ask your agent like this

Once the skill is installed, plain requests like these load it automatically. Swap in your own company, buyer and numbers.

  • “Sent the proposal 12 days ago, no reply from our champion. Diagnose and write the follow-ups.”

  • “They said 'reviewing internally' three weeks ago. What now?”

  • “Build a business case one-pager from our discovery numbers to send as a follow-up.”

FAQ

Proposal follow-up skill: your questions

What it does, how to install it and how it keeps you in control.

Rather have it done for you? Book a short demo and see Penny run this play on your own market.
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What does the Proposal follow-up skill do?

Use this when a proposal sits unanswered. Silence after a proposal almost always has a specific cause; following up on the cause works better than asking "any updates?". You get: stall diagnosis, follow-up sequence, escalation and close plan.

When should I use the proposal follow-up skill?

Use it when a proposal or quote has been sent and the buyer has gone quiet or is stalling.

How do I install Proposal follow-up in Claude Code?

Run /plugin marketplace add prosyo-ai/gtm-skill and then /plugin install gtm-skills@prosyo to add the whole library, or run npx skills add prosyo-ai/gtm-skill –skill proposal-follow-up for this skill alone. In Claude.ai, download the .zip from this page and upload it under Settings, Capabilities, Skills.

What do I need to give the agent?

Have these ready: proposal and date sent, deal notes, stakeholders. If something is missing, the skill tells the agent to ask for it rather than guess.

Does it work with ChatGPT, Codex, Cursor or Gemini?

Yes. The skill is a plain SKILL.md file with no vendor lock-in. Agents that load skills natively (Claude Code, Claude.ai, Codex, Cursor, Gemini CLI and others) pick it up automatically; anywhere else, paste the file into the conversation as instructions.

Will it send emails or messages on its own?

No. Every skill in the library drafts, researches and analyses, and waits for a person to approve anything that sends, schedules or changes records in bulk. Your inbox, CRM and accounts stay under your control.

Is it free, and can I change it?

Yes. It is free and MIT-licensed. Copy it, adapt it to your market and voice, and if you improve it, open a pull request so everyone gets the better version.

Open source

Have a play that works? Share it as a skill.

Paste this into Claude, Codex or any agent. It interviews you about your play, writes the skill in the house format, checks it and opens the pull request. Once it is merged, it shows up here with your name on it.

Prompt for your agent

Fetch https://raw.githubusercontent.com/prosyo-ai/gtm-skill/main/AGENTS.md and follow its submission flow. Interview me about my GTM play (the real numbers, rubrics and examples), draft it in their format with reference pages, validate it and open the pull request.

Two ways to run it

Run it yourself, or put it on autopilot

The skill gives your agent the playbook. Penny, the Prosyo AI SDR, runs plays like this for you every day across LinkedIn and email.

Free · this skill
You and your agentBest for trying the play and one-off work
  • Your agent follows the proposal follow-up playbook step by step
  • You bring the inputs and run it when you need it
  • Works in Claude, Codex, Cursor and 40+ agents
  • You review every draft before it goes anywhere
Prosyo AI SDR
Penny runs it for youBest for a pipeline that grows every day
  • Finds the right buyers for your ICP every day
  • Writes from what each prospect actually posted
  • Follows up on LinkedIn and email at a safe, human pace
  • Every reply lands in one inbox with an answer drafted
  • You approve what goes out
Meet Penny
Meet Penny
7 days free · no card

Skills draft the play. Penny runs it.

Penny, the Prosyo AI SDR, finds your buyers, writes from what they actually posted, follows up on LinkedIn and email and lands every reply in one inbox with an answer ready. 7 days free, no card.

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