--- title: "Prospecting" description: "Find and organize target accounts and decision-makers with Prosyo B2B prospecting software. Build focused audiences before LinkedIn and email outreach begins." url: https://prosyo.com/product/prospecting/ date: 2026-08-19 modified: 2026-08-19 author: "Prosyo" type: page lang: en --- # Prospecting # Find the Accounts Your Sales Team Should Actually Be Talking To. Turn your ICP into a focused prospect universe, identify the right decision-makers, and build campaign-ready audiences without starting from broad, unqualified lists. [ Start 7-Day Free Trial ](https://app.prosyo.com/) [ See Pricing ](https://prosyo.com/pricing/) - No credit card required - Cancel anytime ![Find the right buyers with AI](https://prosyo.com/wp-content/uploads/2026/08/Find-the-right-buyers-with-AI.webp) Prospecting Without the Noise ## More leads do not automatically create more pipeline. The fastest way to waste an outbound campaign is to start with the wrong audience. Broad lists create irrelevant messages, weak reply quality, and hours of research your reps have to repeat. Prosyo helps you organize prospecting around account fit, buyer relevance, and campaign intent so every sequence begins with a stronger reason to reach out. [ Try for Free ](https://app.prosyo.com/) ![Team using Prosyo to plan and personalize B2B outreach campaigns](https://prosyo.com/wp-content/uploads/2026/08/AI-Sales-Intelligence.png) From ICP to Target List ## Build a prospecting workflow your sales team can repeat. ### Translate your ICP into account criteria Define the industries, company profiles, regions, and buying context that make an account worth pursuing. ![Find the right buyers with AI](https://prosyo.com/wp-content/uploads/2026/08/Find-the-right-buyers-with-AI.webp) ### Identify the right companies Build a target-account list around fit rather than collecting every company that matches a loose keyword. ![Turn LinkedIn activity into targeted lead lists](https://prosyo.com/wp-content/uploads/2026/08/Turn-LinkedIn-activity-into-targeted-lead-lists.webp) ### Find the buying committee Focus on the roles that influence, evaluate, champion, or approve the decision. ![](https://prosyo.com/wp-content/uploads/2026/08/Run-outreach-that-stays-personal-at-scale.webp) ### Organize prospects by campaign Keep lists tied to the offer, market, and sales motion they were built for. ![](https://prosyo.com/wp-content/uploads/2026/08/7ba4a364-c54b-4c7c-9feb-d78c1bd24999.webp) ### Move the right people into outreach Send campaign-ready prospects directly into LinkedIn and email sequences without rebuilding the list. ![](https://prosyo.com/wp-content/uploads/2026/08/Turn-conversations-into-pipeline.webp) Precision Prospecting ## Find the right prospects. Not just more prospects. ### Build the right audience first Group companies and decision-makers around the ICP, market, and offer behind the campaign so your reps start with accounts worth researching. #### Organize leads with priority Keep high-fit accounts visible instead of treating every imported contact as equally valuable. #### Build campaign-ready lists Move from research to outreach with prospects already organized around the campaign objective. ![Build the Right Audience](https://prosyo.com/wp-content/uploads/2026/08/Build-the-Right-Audience.webp) ![LinkedIn + email. One sequence.](https://prosyo.com/wp-content/uploads/2026/08/LinkedIn-email.-One-sequence.webp) ### Prospecting should connect directly to outreach. Once the audience is ready, move it into LinkedIn and email sequences without exporting, cleaning, and rebuilding the same list across separate systems. #### Audience to sequence Keep the target list and outreach workflow connected from the first touch. #### AI-assisted research Use AI assistance to add useful account and prospect context before a rep reaches out. ### Use signals to sharpen who gets attention. Combine ICP fit with engagement and account activity so the team can distinguish a theoretically good prospect from an account showing reasons to act now. - ICP and account fit - Decision-maker relevance - Engagement and intent context ![Turn prospect signals into an outreach-ready audience.](https://prosyo.com/wp-content/uploads/2026/08/Turn-prospect-signals-into-an-outreach-ready-audience.webp) ![Personalize outreach at scale](https://prosyo.com/wp-content/uploads/2026/08/Personalize-outreach-at-scale.webp) ### Turn research into a better opening line. Use the account and prospect context gathered during prospecting to create more specific icebreakers and outreach angles instead of generic first-touch messaging. #### Generate icebreakers Create an opening line tied to the prospect context so outreach starts with relevance. #### Enrich before you send Add missing context to a prospect record before the first LinkedIn message or email. ### Keep the account context when the reply arrives. A reply is easier to qualify when the rep can immediately see who the person is, why the account was targeted, and what sequence created the conversation. ![When prospects reply, your team should know immediately.](https://prosyo.com/wp-content/uploads/2026/08/When-prospects-reply-your-team-should-know-immediately.webp) Built for B2B Sales ## Prospecting for the teams building pipeline every day. #### Founder-led sales Use prospecting to turn a focused ICP into a more repeatable outbound motion without adding unnecessary tool sprawl. #### Agencies Build structured prospecting workflows across campaigns while keeping targeting, messages, and replies organized. #### Sales teams Give reps a consistent way to use prospecting with the account and campaign context already attached. #### Consultants Use prospecting to create a steadier process for reaching and qualifying relevant prospects. #### ABM teams Connect prospecting to named accounts, stakeholder roles, signals, and the next sales action. #### Local B2B teams Apply prospecting to relevant owners and decision-makers by market, industry, location, and account fit. Prospecting Intelligence ## Build lists around a sales hypothesis, not a data dump. Prosyo helps turn ICP criteria into a focused prospecting workflow so every list has a reason to exist and every contact has a role in the sales motion. [prosyo_intelligence] The best prospect list is the one your team can explain — who is on it, why they fit, and what problem you believe is worth discussing. List to Outreach ## Stop rebuilding the same audience across multiple tools. Keep prospect research, audience organization, enrichment, sequences, and replies connected so the handoff from list building to outreach does not become another manual process. [ Start 7-Day Free Trial ](https://app.prosyo.com/) Integrations ## Prospecting that fits the rest of your sales stack. Use Prosyo as the operating layer between target-account research and your existing outreach and sales workflows. [![](https://prosyo.com/wp-content/uploads/2026/08/LinkedIn_icon_circle.svg.webp)](#) #### [LinkedIn](#) [![GMAIL](https://prosyo.com/wp-content/uploads/2026/08/GMAIL.png)](#) #### [Gmail](#) [![Outlook](https://prosyo.com/wp-content/uploads/2026/08/Outlook.webp)](#) #### [Outlook](#) [![HubSpot integration logo](https://prosyo.com/wp-content/uploads/2025/08/tool5.webp)](#) #### [HubSpot](#) [![Spotify integration logo](https://prosyo.com/wp-content/uploads/2025/08/tool7.webp)](#) #### [Slack](#) [![email imap](https://prosyo.com/wp-content/uploads/2026/08/email-message-icon-design-in-blue-circle-png.webp)](#) #### [IMAP](#) [![N8N](https://prosyo.com/wp-content/uploads/2026/08/N8N-badge.png)](#) #### [n8n](#) [![zapier](https://prosyo.com/wp-content/uploads/2026/08/zapier_icon_146029.webp)](#) #### [Zapier](#) [![Make](https://prosyo.com/wp-content/uploads/2026/08/Make-App-Icon-Circle.png)](#) #### [Make](#) [![MCP](https://prosyo.com/wp-content/uploads/2026/08/MCP.png)](#) #### [MCP](#) Simple Pricing ## Start with focused prospecting and expand from there. Choose the plan that fits your current prospect volume and add more campaigns, channels, and connected accounts as the motion matures. - Monthly - Yearly Save 24% ##### Basic Package For founders and individual operators running focused outbound. $ 19 /per month Regular ##### Multichannel For teams running LinkedIn + email as a regular outbound workflow. $ 49 /per month Popular ##### Enterprise Package For larger teams, multiple accounts and tailored requirements. $ /per month Custom #### Starter - 1 LinkedIn seat - Free custom SMTP seat - Gmail/Outlook on Multichannel - 1 active campaigns - 1,000 imports / month - 100 AI credits / month - 30 unique Intent (ICP) visitors / month - Unified inbox with AI replies - Campaign reports & analytics - Email & live chat support [ 7-day free trial ](https://app.prosyo.com/) - No credit card required #### Multichannel - 1 LinkedIn seat - Free custom SMTP seat - 1 Gmail/Outlook seat - 3 active campaigns - 5,000 imports / month - 250 AI credits / month - 100 unique Intent (ICP) visitors / month - Unified inbox with AI replies - Campaign reports & analytics - Email & live chat support [ 7-day free trial ](https://app.prosyo.com/) - No credit card required #### Enterprise / Agency - Unlimited LinkedIn & Gmail/Outlook seat - Unlimited team members & custom roles - Full-cycle dev with dedicated DevOps - White-label UI & custom branding - Enterprise reporting - Custom workflow automation & ERP/CRM - 24/7 priority support & account manager - Compliance: GDPR, HIPAA, ISO 27001 [ Get in touch ](https://prosyo.com/contact-us/) ##### Starter Perfect for individuals and small projects. $ 173.28 /per year Regular ##### Multichannel Best for growing businesses that more flexibility. $ 446.88 /per year Popular ##### Enterprise Package Tailored for large teams needs for SaaS services. $ /per year Custom #### Starter - 1 LinkedIn seat - Free custom SMTP seat - Gmail/Outlook on Multichannel - 1 active campaigns - 1,000 imports / month - 100 AI credits / month - 30 unique Intent (ICP) visitors / month - Unified inbox with AI replies - Campaign reports & analytics - Email & live chat support [ 7-day free trial ](https://app.prosyo.com/) - No credit card required #### Multichannel - 1 LinkedIn seat - Free custom SMTP seat - 1 Gmail/Outlook seat - 3 active campaigns - 5,000 imports / month - 250 AI credits / month - 100 unique Intent (ICP) visitors / month - Unified inbox with AI replies - Campaign reports & analytics - Email & live chat support [ 7-day free trial ](https://app.prosyo.com/) - No credit card required #### Enterprise / Agency - Unlimited LinkedIn & Gmail/Outlook seat - Unlimited team members & custom roles - Full-cycle dev with dedicated DevOps - White-label UI & custom branding - Enterprise reporting - Custom workflow automation & ERP/CRM - 24/7 priority support & account manager - Compliance: GDPR, HIPAA, ISO 27001 [ Get in touch ](https://prosyo.com/contact-us/) Why Prosyo Prospecting ## A prospect list should make the campaign smarter before it sends anything. Fit before volume. Build around the companies and roles that make sense for the offer instead of maximizing contact count. ICP Fit  Prosyo workflow principle Campaign context stays attached. Keep the reason an account was selected visible when it moves into outreach. Context  Prosyo workflow principle Research feeds personalization. Use prospecting context to create more relevant first touches without repeating the same research manually. Relevance  Prosyo workflow principle Replies stay tied to the account. When someone responds, the rep can see why the account was targeted in the first place. Qualification  Prosyo workflow principle FAQs ## Questions About Prospecting ## 1. What is Prospecting in Prosyo? Prospecting is part of Prosyo’s connected B2B outbound workflow. It is designed to help teams use B2B prospecting alongside prospecting, LinkedIn, email, AI assistance, replies, and pipeline context instead of operating it as a separate task. ## 2. Who should use Prosyo for B2B prospecting? Prosyo is built for founders, agencies, consultants, and sales teams that want a more structured way to run B2B prospecting around a defined ICP and target-account strategy. ## 3. How does Prospecting connect with LinkedIn and email? Prosyo keeps the prospect and account context connected as the workflow moves across LinkedIn and email. That means your team can coordinate outreach and follow-up without rebuilding the audience or losing the reason the account was targeted. ## 4. Can Prosyo use AI with B2B prospecting? Yes. Prosyo can use AI assistance where it helps reduce repetitive research or drafting. The account, prospect, and campaign context remain important inputs, and your team should review messaging and make the final sales decisions. ## 5. Does Prosyo guarantee replies or meetings from B2B prospecting? No. No outbound platform can guarantee buyer behavior. Prosyo gives your team a structured system for targeting, personalization, follow-up, reply management, and qualification; results still depend on your market, offer, audience, and execution. ## 6. Can I use Prospecting as part of an ABM motion? Yes. The workflow can be organized around named or high-priority accounts, relevant stakeholders, campaign context, engagement signals, and next actions so B2B prospecting supports an account-based sales motion. ## 7. What happens when a prospect replies? Supported replies can be worked from the Prosyo outbound workspace with the prospect, account, and sequence context visible. The team can then decide whether the response needs follow-up, qualification, or movement into pipeline. ## 8. Can I start with one campaign and expand later? Yes. A focused first campaign is usually easier to learn from than a large rollout. You can start with a defined audience and workflow, then expand channels, campaigns, accounts, and team usage as the process becomes repeatable. ## 9. How do I get started with Prospecting? Start with the ICP, target accounts, and campaign objective. Then connect the relevant prospecting and outreach workflow in Prosyo, review the sequence and messaging, and launch with clear qualification criteria for the replies you want to move forward. Build a Better List ## Start your next outbound campaign with the right audience. Define the target accounts, organize the decision-makers, enrich the context, and move campaign-ready prospects directly into outreach. [ Start 7-Day Free Trial ](https://app.prosyo.com/) - No credit card required ![Prosyo #1 Multichannel Outreach tool](https://prosyo.com/wp-content/uploads/2026/08/Prosyo-1-Multichannel-Outreach-tool.png)