--- title: "65+ Free GTM Skills for Claude & AI Agents | Prosyo" description: "69 free, open-source go-to-market skills for Claude, Codex and any AI agent: prospecting, cold email, LinkedIn, deliverability, deals and RevOps. Install in one line." url: "https://prosyo.com/lb/gtm-skills/" image: "https://prosyo.com/wp-content/uploads/2026/10/cropped-Prosyo-Icon-Transparent-1.png" language: "lb" --- Open source · MIT · New skills every week # Free GTM skills for Claude, Codex and every AI agent Open-source skills that teach your AI agent to prospect, write cold email and LinkedIn outreach, protect deliverability, handle replies, run deals and report like your best operator. Install in one line, free forever. - 69 skills - 14 categories - Works in 40+ agents - Human approval built in Works in - Claude Code - Claude.ai - Codex - Cursor - Gemini CLI - Windsurf - GitHub Copilot - Cline Start here ## The skills teams install first See all 69 [Signals**Buying signal scoring**You track buying signals and need to decide which ones deserve outreach today.](https://prosyo.com/lb/gtm-skills/buying-signal-scoring/) - Signal catalogue with weights - Daily ranked action list - Play per signal Open skill [Cold Email**Cold email writer**You need to write a B2B cold email that gets replies.Open skill](https://prosyo.com/lb/gtm-skills/cold-email-writer/)[Deals & Pipeline**Deal qualification (MEDDICC)**You need to qualify a B2B deal or check its health.Open skill](https://prosyo.com/lb/gtm-skills/deal-qualification/)[Deliverability**Deliverability audit**Cold emails land in spam or reply rates suddenly drop.Open skill](https://prosyo.com/lb/gtm-skills/deliverability-audit/)[Enablement & Leadership**GTM global rules**An agent is about to do any go-to-market work that touches real prospects, customers, a CRM,…Open skill](https://prosyo.com/lb/gtm-skills/gtm-global-rules/) Install ## Every skill, one line away Add the whole library to Claude Code as a plugin, pull a single skill into Codex or Cursor, or download a .zip for Claude.ai. Skills update as the library grows. - Claude Code - Claude.ai - Codex - Cursor - Gemini CLI - Windsurf - GitHub Copilot - Cline [Star on GitHub](https://github.com/prosyo-ai/gtm-skill) [Download all (.zip)](https://github.com/prosyo-ai/gtm-skill/archive/refs/heads/main.zip) `/plugin marketplace add prosyo-ai/gtm-skill` `/plugin install gtm-skills@prosyo` Installs every skill as one plugin and keeps them updated. - **69**Skills, free forever - **14**GTM jobs covered - **41,000+**Words of tested playbooks - **37**Rubrics, templates and examples Browse by job ## A skill for every step from ICP to closed-won - [**Research & ICP**Define who you sell to and walk into every conversation knowing more than… 6](https://prosyo.com/lb/gtm-skills/category/research/) - [**Prospecting**Build lead lists that convert: list criteria, lookalike accounts, account tiers, lead scoring,… 6](https://prosyo.com/lb/gtm-skills/category/prospecting/) - [**Signals**Reach buyers when something changed: job changes, hiring, funding, website visits and post… 6](https://prosyo.com/lb/gtm-skills/category/signals/) - [**Cold Email**Cold emails people answer: first touches, full sequences, subject lines, personalised first lines,… 7](https://prosyo.com/lb/gtm-skills/category/cold-email/) - [**LinkedIn**Turn LinkedIn into a pipeline channel: connection notes, message sequences, profile rewrites, posts,… 6](https://prosyo.com/lb/gtm-skills/category/linkedin/) - [**Multichannel**Coordinate email, LinkedIn, phone and video so every touch builds on the last:… 4](https://prosyo.com/lb/gtm-skills/category/multichannel/) - [**Deliverability**Land in the inbox, not the spam folder: deliverability audits, domain warm-up, SPF,… 4](https://prosyo.com/lb/gtm-skills/category/deliverability/) - [**Replies & Meetings**Turn replies into meetings: reply triage, objection handling, booking replies, no-show recovery and… 5](https://prosyo.com/lb/gtm-skills/category/replies-meetings/) - [**Deals & Pipeline**Move deals forward and forecast honestly: qualification, mutual action plans, proposal follow-ups, pipeline… 6](https://prosyo.com/lb/gtm-skills/category/deals/) - [**Positioning & Messaging**Say the thing that makes buyers lean in: value propositions, persona messaging, battlecards… 4](https://prosyo.com/lb/gtm-skills/category/positioning/) - [**RevOps & Analytics**Know what is working and what to fix: campaign analysis, outbound experiments, CRM… 4](https://prosyo.com/lb/gtm-skills/category/revops/) - [**Content, SEO & AEO**Get found by buyers and by answer engines: SEO briefs, answers that AI… 4](https://prosyo.com/lb/gtm-skills/category/content-seo/) - [**ABM & Expansion**Win and grow named accounts: ABM plans, event follow-up, expansion opportunities and referral… 4](https://prosyo.com/lb/gtm-skills/category/abm-expansion/) - [**Enablement & Leadership**Ramp reps faster and keep every agent on the rails: GTM guardrails, SDR… 3](https://prosyo.com/lb/gtm-skills/category/enablement/) The library ## Find the skill for the job Category - [All skills69](https://prosyo.com/lb/gtm-skills/#skills) - [Research & ICP6](https://prosyo.com/lb/gtm-skills/category/research/) - [Prospecting6](https://prosyo.com/lb/gtm-skills/category/prospecting/) - [Signals6](https://prosyo.com/lb/gtm-skills/category/signals/) - [Cold Email7](https://prosyo.com/lb/gtm-skills/category/cold-email/) - [LinkedIn6](https://prosyo.com/lb/gtm-skills/category/linkedin/) - [Multichannel4](https://prosyo.com/lb/gtm-skills/category/multichannel/) - [Deliverability4](https://prosyo.com/lb/gtm-skills/category/deliverability/) - [Replies & Meetings5](https://prosyo.com/lb/gtm-skills/category/replies-meetings/) - [Deals & Pipeline6](https://prosyo.com/lb/gtm-skills/category/deals/) - [Positioning & Messaging4](https://prosyo.com/lb/gtm-skills/category/positioning/) - [RevOps & Analytics4](https://prosyo.com/lb/gtm-skills/category/revops/) - [Content, SEO & AEO4](https://prosyo.com/lb/gtm-skills/category/content-seo/) - [ABM & Expansion4](https://prosyo.com/lb/gtm-skills/category/abm-expansion/) - [Enablement & Leadership3](https://prosyo.com/lb/gtm-skills/category/enablement/) Built for Start with the guardrails Install GTM global rules first. It keeps every other skill honest: you approve sends, nothing gets invented. [See the rules](https://prosyo.com/lb/gtm-skills/gtm-global-rules/) Filter skills 69 skills Sort [Signals](https://prosyo.com/lb/gtm-skills/category/signals/)Popular ### [Buying signal scoring](https://prosyo.com/lb/gtm-skills/buying-signal-scoring/) You track buying signals and need to decide which ones deserve outreach today. **You get** Signal catalogue with weights · Daily ranked action list · Play per signal `--skill buying-signal-scoring`4 min read [Open Buying signal scoring](https://prosyo.com/lb/gtm-skills/buying-signal-scoring/) [Cold Email](https://prosyo.com/lb/gtm-skills/category/cold-email/)Popular ### [Cold email writer](https://prosyo.com/lb/gtm-skills/cold-email-writer/) You need to write a B2B cold email that gets replies. **You get** Three email variants · Subject lines · Why each angle works `--skill cold-email-writer`4 min read [Open Cold email writer](https://prosyo.com/lb/gtm-skills/cold-email-writer/) [Deals & Pipeline](https://prosyo.com/lb/gtm-skills/category/deals/)Popular ### [Deal qualification (MEDDICC)](https://prosyo.com/lb/gtm-skills/deal-qualification/) You need to qualify a B2B deal or check its health. **You get** MEDDICC scorecard · Confirmed vs assumed · Gap list `--skill deal-qualification`3 min read [Open Deal qualification (MEDDICC)](https://prosyo.com/lb/gtm-skills/deal-qualification/) [Deliverability](https://prosyo.com/lb/gtm-skills/category/deliverability/)Popular ### [Deliverability audit](https://prosyo.com/lb/gtm-skills/deliverability-audit/) Cold emails land in spam or reply rates suddenly drop. **You get** Ranked problems · Fix plan · Recovery timeline `--skill deliverability-audit`4 min read [Open Deliverability audit](https://prosyo.com/lb/gtm-skills/deliverability-audit/) [Enablement & Leadership](https://prosyo.com/lb/gtm-skills/category/enablement/)Popular ### [GTM global rules](https://prosyo.com/lb/gtm-skills/gtm-global-rules/) An agent is about to do any go-to-market work that touches real prospects, customers, a CRM, an inbox or a sending account: writing outreach, enriching lists,… **You get** Operating rules the agent applies to every GTM task · Pre-flight checklist `--skill gtm-global-rules`5 min read [Open GTM global rules](https://prosyo.com/lb/gtm-skills/gtm-global-rules/) [Research & ICP](https://prosyo.com/lb/gtm-skills/category/research/)Popular ### [ICP builder](https://prosyo.com/lb/gtm-skills/icp-builder/) You need to define or sharpen an ideal customer profile (ICP) for B2B sales: starting outbound, the reply rate is low, the pipeline is full of… **You get** One-page ICP · Disqualifiers · List-building filters `--skill icp-builder`4 min read [Open ICP builder](https://prosyo.com/lb/gtm-skills/icp-builder/) [LinkedIn](https://prosyo.com/lb/gtm-skills/category/linkedin/)Popular ### [LinkedIn message sequence](https://prosyo.com/lb/gtm-skills/linkedin-message-sequence/) You need a LinkedIn outreach sequence that starts conversations instead of collecting ignored pitches. **You get** Message sequence with timing · Reply branches · Exit rules `--skill linkedin-message-sequence`4 min read [Open LinkedIn message sequence](https://prosyo.com/lb/gtm-skills/linkedin-message-sequence/) [Replies & Meetings](https://prosyo.com/lb/gtm-skills/category/replies-meetings/)Popular ### [Reply handler](https://prosyo.com/lb/gtm-skills/reply-handler/) Outbound replies need triage and answers. **You get** Classified replies · Priority and next action · Draft responses `--skill reply-handler`4 min read [Open Reply handler](https://prosyo.com/lb/gtm-skills/reply-handler/) [ABM & Expansion](https://prosyo.com/lb/gtm-skills/category/abm-expansion/) ### [ABM account plan](https://prosyo.com/lb/gtm-skills/abm-account-plan/) You run account-based marketing or sales on a short list of named accounts. **You get** ABM tiers · Account insight and value hypothesis · Play plan by stage `--skill abm-account-plan`2 min read [Open ABM account plan](https://prosyo.com/lb/gtm-skills/abm-account-plan/) [Research & ICP](https://prosyo.com/lb/gtm-skills/category/research/) ### [Account research brief](https://prosyo.com/lb/gtm-skills/account-research-brief/) You need to research a target company before outreach, a first call or an account plan. **You get** One-page account brief · Trigger events with sources · Three outreach angles `--skill account-research-brief`4 min read [Open Account research brief](https://prosyo.com/lb/gtm-skills/account-research-brief/) [Prospecting](https://prosyo.com/lb/gtm-skills/category/prospecting/) ### [Account tiering](https://prosyo.com/lb/gtm-skills/account-tiering/) You need to decide which accounts get the most effort. **You get** Tiered account list · Score breakdown · Effort rules per tier `--skill account-tiering`3 min read [Open Account tiering](https://prosyo.com/lb/gtm-skills/account-tiering/) [Content, SEO & AEO](https://prosyo.com/lb/gtm-skills/category/content-seo/) ### [AEO answer optimizer](https://prosyo.com/lb/gtm-skills/aeo-answer-optimizer/) You want your brand recommended and cited by AI assistants and answer engines (ChatGPT, Claude, Gemini, Perplexity, AI Overviews). **You get** Question map · Current answer audit · Page rewrites `--skill aeo-answer-optimizer`3 min read [Open AEO answer optimizer](https://prosyo.com/lb/gtm-skills/aeo-answer-optimizer/) [Cold Email](https://prosyo.com/lb/gtm-skills/category/cold-email/) ### [Break-up email](https://prosyo.com/lb/gtm-skills/breakup-email/) You want to close the loop with a prospect who has not replied after several touches, or a deal that went silent. **You get** Break-up email · One-word reply option · Nurture next step `--skill breakup-email`2 min read [Open Break-up email](https://prosyo.com/lb/gtm-skills/breakup-email/) [Research & ICP](https://prosyo.com/lb/gtm-skills/category/research/) ### [Buyer persona builder](https://prosyo.com/lb/gtm-skills/buyer-persona-builder/) You need B2B buyer personas that sales and marketing will actually use: before writing outreach to a new title, when messaging feels generic, or when a… **You get** One persona card per role · Message angles · Do-not-say list `--skill buyer-persona-builder`3 min read [Open Buyer persona builder](https://prosyo.com/lb/gtm-skills/buyer-persona-builder/) [Prospecting](https://prosyo.com/lb/gtm-skills/category/prospecting/) ### [Buying committee mapper](https://prosyo.com/lb/gtm-skills/buying-committee-mapper/) A B2B deal or target account needs more than one contact. **You get** Committee map · Coverage score · Multi-threading plan `--skill buying-committee-mapper`2 min read [Open Buying committee mapper](https://prosyo.com/lb/gtm-skills/buying-committee-mapper/) [Enablement & Leadership](https://prosyo.com/lb/gtm-skills/category/enablement/) ### [Call coaching scorecard](https://prosyo.com/lb/gtm-skills/call-coaching-scorecard/) A manager or rep wants feedback on sales calls. **You get** Scorecard · Quoted moments · One focus skill `--skill call-coaching-scorecard`3 min read [Open Call coaching scorecard](https://prosyo.com/lb/gtm-skills/call-coaching-scorecard/) [RevOps & Analytics](https://prosyo.com/lb/gtm-skills/category/revops/) ### [Campaign performance analyzer](https://prosyo.com/lb/gtm-skills/campaign-performance-analyzer/) You need to understand how outbound campaigns are performing and what to change. **You get** Funnel per campaign · Diagnosis · Benchmarks `--skill campaign-performance-analyzer`3 min read [Open Campaign performance analyzer](https://prosyo.com/lb/gtm-skills/campaign-performance-analyzer/) [Positioning & Messaging](https://prosyo.com/lb/gtm-skills/category/positioning/) ### [Case study writer](https://prosyo.com/lb/gtm-skills/case-study-writer/) You need a B2B customer case study or success story that sales can use. **You get** Interview guide · Full case study · Sales one-pager `--skill case-study-writer`2 min read [Open Case study writer](https://prosyo.com/lb/gtm-skills/case-study-writer/) [Deals & Pipeline](https://prosyo.com/lb/gtm-skills/category/deals/) ### [Closed-lost reactivation](https://prosyo.com/lb/gtm-skills/closed-lost-reactivation/) You want to revive closed-lost deals and old opportunities. **You get** Prioritised reactivation list · What changed per deal · Reactivation messages `--skill closed-lost-reactivation`2 min read [Open Closed-lost reactivation](https://prosyo.com/lb/gtm-skills/closed-lost-reactivation/) [Multichannel](https://prosyo.com/lb/gtm-skills/category/multichannel/) ### [Cold call script](https://prosyo.com/lb/gtm-skills/cold-call-script/) You need a B2B cold call script or talk track. **You get** Call script · Objection responses · One-page call card `--skill cold-call-script`3 min read [Open Cold call script](https://prosyo.com/lb/gtm-skills/cold-call-script/) [Cold Email](https://prosyo.com/lb/gtm-skills/category/cold-email/) ### [Cold email sequence](https://prosyo.com/lb/gtm-skills/cold-email-sequence/) You need a complete cold email sequence (cadence) for a campaign. **You get** Full sequence with timing · All emails and subject lines · Exit rules `--skill cold-email-sequence`4 min read [Open Cold email sequence](https://prosyo.com/lb/gtm-skills/cold-email-sequence/) [Content, SEO & AEO](https://prosyo.com/lb/gtm-skills/category/content-seo/) ### [Comparison page writer](https://prosyo.com/lb/gtm-skills/comparison-page-writer/) You need a comparison or alternatives page that ranks and converts. **You get** Full comparison page · Criteria table · FAQ with schema `--skill comparison-page-writer`2 min read [Open Comparison page writer](https://prosyo.com/lb/gtm-skills/comparison-page-writer/) [Positioning & Messaging](https://prosyo.com/lb/gtm-skills/category/positioning/) ### [Competitive battlecard](https://prosyo.com/lb/gtm-skills/competitive-battlecard/) Reps need a one-page battlecard to win against a specific competitor. **You get** One-page battlecard · Objection responses · Landmine questions `--skill competitive-battlecard`2 min read [Open Competitive battlecard](https://prosyo.com/lb/gtm-skills/competitive-battlecard/) [Research & ICP](https://prosyo.com/lb/gtm-skills/category/research/) ### [Competitor teardown](https://prosyo.com/lb/gtm-skills/competitor-teardown/) You need to understand a competitor well enough to beat them: a deal is going head to head, a new competitor appeared, positioning needs a refresh,… **You get** Competitor teardown · Where to compete and avoid · Win themes `--skill competitor-teardown`3 min read [Open Competitor teardown](https://prosyo.com/lb/gtm-skills/competitor-teardown/) [RevOps & Analytics](https://prosyo.com/lb/gtm-skills/category/revops/) ### [CRM hygiene audit](https://prosyo.com/lb/gtm-skills/crm-hygiene-audit/) CRM data is messy and reports cannot be trusted. **You get** Issue inventory with counts · Impact ranking · Cleanup plan `--skill crm-hygiene-audit`2 min read [Open CRM hygiene audit](https://prosyo.com/lb/gtm-skills/crm-hygiene-audit/) [Replies & Meetings](https://prosyo.com/lb/gtm-skills/category/replies-meetings/) ### [Discovery call prep](https://prosyo.com/lb/gtm-skills/discovery-call-prep/) You have a discovery or first sales call coming up and want to run it well. **You get** One-page call plan · Question list · Next-step ask `--skill discovery-call-prep`3 min read [Open Discovery call prep](https://prosyo.com/lb/gtm-skills/discovery-call-prep/) [Deliverability](https://prosyo.com/lb/gtm-skills/category/deliverability/) ### [Domain warm-up plan](https://prosyo.com/lb/gtm-skills/domain-warmup-plan/) You set up new domains or mailboxes for cold email and need a warm-up plan. **You get** Setup checklist · Week-by-week ramp · Health gates `--skill domain-warmup-plan`2 min read [Open Domain warm-up plan](https://prosyo.com/lb/gtm-skills/domain-warmup-plan/) [Cold Email](https://prosyo.com/lb/gtm-skills/category/cold-email/) ### [Email copy review](https://prosyo.com/lb/gtm-skills/email-copy-review/) You want an honest review of outreach copy before sending. **You get** Scorecard · Line-by-line notes · Rewrite `--skill email-copy-review`3 min read [Open Email copy review](https://prosyo.com/lb/gtm-skills/email-copy-review/) [ABM & Expansion](https://prosyo.com/lb/gtm-skills/category/abm-expansion/) ### [Event follow-up](https://prosyo.com/lb/gtm-skills/event-follow-up/) You need to turn a conference, trade show, webinar or roundtable into pipeline. **You get** Pre-event outreach · Lead groups · Follow-up messages by group `--skill event-follow-up`2 min read [Open Event follow-up](https://prosyo.com/lb/gtm-skills/event-follow-up/) [ABM & Expansion](https://prosyo.com/lb/gtm-skills/category/abm-expansion/) ### [Expansion opportunity finder](https://prosyo.com/lb/gtm-skills/expansion-opportunity-finder/) You want to grow revenue from existing customers. **You get** Scored expansion list · Whitespace map · Evidence per account `--skill expansion-opportunity-finder`2 min read [Open Expansion opportunity finder](https://prosyo.com/lb/gtm-skills/expansion-opportunity-finder/) [Cold Email](https://prosyo.com/lb/gtm-skills/category/cold-email/) ### [First line personalization](https://prosyo.com/lb/gtm-skills/first-line-personalization/) You need personalised first lines (icebreakers) for cold emails or LinkedIn messages at scale. **You get** One opener per lead · Source per line · Quality grade `--skill first-line-personalization`2 min read [Open First line personalization](https://prosyo.com/lb/gtm-skills/first-line-personalization/) [Cold Email](https://prosyo.com/lb/gtm-skills/category/cold-email/) ### [Follow-up email writer](https://prosyo.com/lb/gtm-skills/follow-up-email-writer/) You need to follow up after no reply, after a meeting, after a proposal or after a prospect went quiet. **You get** Diagnosis · Follow-up email · Next step if no reply `--skill follow-up-email-writer`2 min read [Open Follow-up email writer](https://prosyo.com/lb/gtm-skills/follow-up-email-writer/) [Signals](https://prosyo.com/lb/gtm-skills/category/signals/) ### [Funding signal outreach](https://prosyo.com/lb/gtm-skills/funding-signal-outreach/) A target company announces a funding round, acquisition or major investment and you want to reach out. **You get** Use-of-funds map · Contact and timing · Outreach sequence `--skill funding-signal-outreach`2 min read [Open Funding signal outreach](https://prosyo.com/lb/gtm-skills/funding-signal-outreach/) [Signals](https://prosyo.com/lb/gtm-skills/category/signals/) ### [Hiring signal outreach](https://prosyo.com/lb/gtm-skills/hiring-signal-outreach/) A target company is hiring for roles your product supports or replaces. **You get** Signal verdict · Pain map from the listing · Contact choice `--skill hiring-signal-outreach`2 min read [Open Hiring signal outreach](https://prosyo.com/lb/gtm-skills/hiring-signal-outreach/) [Signals](https://prosyo.com/lb/gtm-skills/category/signals/) ### [Job change plays](https://prosyo.com/lb/gtm-skills/job-change-plays/) A contact changes jobs: a champion or happy user joins a new company, a new leader starts at a target account, or a key contact leaves… **You get** Play choice · Messages with timing · Account risk note `--skill job-change-plays`3 min read [Open Job change plays](https://prosyo.com/lb/gtm-skills/job-change-plays/) [Prospecting](https://prosyo.com/lb/gtm-skills/category/prospecting/) ### [Lead list builder](https://prosyo.com/lb/gtm-skills/lead-list-builder/) You need a B2B lead list for outbound. **You get** Segmented lead list · Filter recipe · Exclusion report `--skill lead-list-builder`3 min read [Open Lead list builder](https://prosyo.com/lb/gtm-skills/lead-list-builder/) [Content, SEO & AEO](https://prosyo.com/lb/gtm-skills/category/content-seo/) ### [Lead magnet builder](https://prosyo.com/lb/gtm-skills/lead-magnet-builder/) You need a B2B lead magnet that attracts real buyers, not just downloads. **You get** Lead magnet concept and draft · Landing page copy · Follow-up sequence `--skill lead-magnet-builder`2 min read [Open Lead magnet builder](https://prosyo.com/lb/gtm-skills/lead-magnet-builder/) [Prospecting](https://prosyo.com/lb/gtm-skills/category/prospecting/) ### [Lead scoring model](https://prosyo.com/lb/gtm-skills/lead-scoring-model/) You need a lead scoring model that sales trusts: inbound leads pile up unworked, marketing and sales argue about MQL quality, or reps chase the wrong… **You get** Fit and engagement scoring tables · Handoff threshold · SLA `--skill lead-scoring-model`3 min read [Open Lead scoring model](https://prosyo.com/lb/gtm-skills/lead-scoring-model/) [LinkedIn](https://prosyo.com/lb/gtm-skills/category/linkedin/) ### [LinkedIn comment strategy](https://prosyo.com/lb/gtm-skills/linkedin-comment-strategy/) You want to use LinkedIn comments to get noticed by target buyers before reaching out. **You get** Who to follow · Daily routine · Comment drafts `--skill linkedin-comment-strategy`2 min read [Open LinkedIn comment strategy](https://prosyo.com/lb/gtm-skills/linkedin-comment-strategy/) [LinkedIn](https://prosyo.com/lb/gtm-skills/category/linkedin/) ### [LinkedIn connection note](https://prosyo.com/lb/gtm-skills/linkedin-connection-note/) You need LinkedIn connection request notes that get accepted. **You get** Connection note variants · No-note recommendation where better `--skill linkedin-connection-note`2 min read [Open LinkedIn connection note](https://prosyo.com/lb/gtm-skills/linkedin-connection-note/) [LinkedIn](https://prosyo.com/lb/gtm-skills/category/linkedin/) ### [LinkedIn post writer](https://prosyo.com/lb/gtm-skills/linkedin-post-writer/) You need LinkedIn posts that build pipeline, not just likes. **You get** Post drafts in two or three formats · Hooks · Content plan `--skill linkedin-post-writer`4 min read [Open LinkedIn post writer](https://prosyo.com/lb/gtm-skills/linkedin-post-writer/) [LinkedIn](https://prosyo.com/lb/gtm-skills/category/linkedin/) ### [LinkedIn profile optimizer](https://prosyo.com/lb/gtm-skills/linkedin-profile-optimizer/) A seller, founder or SDR needs a LinkedIn profile that converts prospects instead of reading like a resume. **You get** New headline options · About section · Featured and banner plan `--skill linkedin-profile-optimizer`3 min read [Open LinkedIn profile optimizer](https://prosyo.com/lb/gtm-skills/linkedin-profile-optimizer/) [Prospecting](https://prosyo.com/lb/gtm-skills/category/prospecting/) ### [List cleaning](https://prosyo.com/lb/gtm-skills/list-cleaning/) A prospect or contact list needs cleaning before outreach or import. **You get** Clean send-ready list · Cleaning report · Rows needing review `--skill list-cleaning`3 min read [Open List cleaning](https://prosyo.com/lb/gtm-skills/list-cleaning/) [Prospecting](https://prosyo.com/lb/gtm-skills/category/prospecting/) ### [Lookalike account finder](https://prosyo.com/lb/gtm-skills/lookalike-account-finder/) You want more accounts like your best customers. **You get** Ranked lookalike accounts · Match reasons · Reference customer per account `--skill lookalike-account-finder`2 min read [Open Lookalike account finder](https://prosyo.com/lb/gtm-skills/lookalike-account-finder/) [Replies & Meetings](https://prosyo.com/lb/gtm-skills/category/replies-meetings/) ### [Meeting booking reply](https://prosyo.com/lb/gtm-skills/meeting-booking-reply/) A prospect shows interest and you need to turn it into a booked, confirmed meeting. **You get** Booking reply · Calendar invite · Confirmation `--skill meeting-booking-reply`2 min read [Open Meeting booking reply](https://prosyo.com/lb/gtm-skills/meeting-booking-reply/) [Positioning & Messaging](https://prosyo.com/lb/gtm-skills/category/positioning/) ### [Messaging matrix](https://prosyo.com/lb/gtm-skills/messaging-matrix/) One message does not fit every buyer and you need messaging by persona, industry or stage. **You get** Persona by message matrix · Ready-to-use lines per channel · Words to use and avoid `--skill messaging-matrix`2 min read [Open Messaging matrix](https://prosyo.com/lb/gtm-skills/messaging-matrix/) [Multichannel](https://prosyo.com/lb/gtm-skills/category/multichannel/) ### [Multichannel cadence](https://prosyo.com/lb/gtm-skills/multichannel-cadence/) You need an outbound cadence that combines email, LinkedIn, phone and video so each touch builds on the last. **You get** Day-by-day cadence · Copy per touch · Capacity plan `--skill multichannel-cadence`4 min read [Open Multichannel cadence](https://prosyo.com/lb/gtm-skills/multichannel-cadence/) [Deals & Pipeline](https://prosyo.com/lb/gtm-skills/category/deals/) ### [Mutual action plan](https://prosyo.com/lb/gtm-skills/mutual-action-plan/) A B2B deal needs a shared plan to get from evaluation to signature and go-live. **You get** Mutual action plan · Critical path · Champion email `--skill mutual-action-plan`3 min read [Open Mutual action plan](https://prosyo.com/lb/gtm-skills/mutual-action-plan/) [Replies & Meetings](https://prosyo.com/lb/gtm-skills/category/replies-meetings/) ### [No-show recovery](https://prosyo.com/lb/gtm-skills/no-show-recovery/) A prospect misses a booked meeting or keeps rescheduling. **You get** No-show sequence · Rebooking message · Diagnosis and fixes `--skill no-show-recovery`2 min read [Open No-show recovery](https://prosyo.com/lb/gtm-skills/no-show-recovery/) [Replies & Meetings](https://prosyo.com/lb/gtm-skills/category/replies-meetings/) ### [Objection handler](https://prosyo.com/lb/gtm-skills/objection-handler/) A prospect raises an objection in a reply, on a call or in a deal. **You get** Diagnosis · Response per channel · Objection library entry `--skill objection-handler`4 min read [Open Objection handler](https://prosyo.com/lb/gtm-skills/objection-handler/) [RevOps & Analytics](https://prosyo.com/lb/gtm-skills/category/revops/) ### [Outbound A/B test](https://prosyo.com/lb/gtm-skills/outbound-ab-test/) You want to test what works in outbound instead of guessing. **You get** Test plan with hypothesis · Sample size and split · Decision rule `--skill outbound-ab-test`2 min read [Open Outbound A/B test](https://prosyo.com/lb/gtm-skills/outbound-ab-test/) [RevOps & Analytics](https://prosyo.com/lb/gtm-skills/category/revops/) ### [Outbound math](https://prosyo.com/lb/gtm-skills/outbound-math/) You need to turn a revenue or pipeline target into outbound activity. **You get** Reverse funnel · Activity per rep per day · Headcount need `--skill outbound-math`2 min read [Open Outbound math](https://prosyo.com/lb/gtm-skills/outbound-math/) [Deals & Pipeline](https://prosyo.com/lb/gtm-skills/category/deals/) ### [Pipeline review](https://prosyo.com/lb/gtm-skills/pipeline-review/) A manager or founder needs to review the sales pipeline and forecast. **You get** Coverage and health summary · Deal risk table · Forecast `--skill pipeline-review`3 min read [Open Pipeline review](https://prosyo.com/lb/gtm-skills/pipeline-review/) [Signals](https://prosyo.com/lb/gtm-skills/category/signals/) ### [Post engagement outreach](https://prosyo.com/lb/gtm-skills/post-engagement-outreach/) People engage with LinkedIn posts (yours, your team's, a competitor's or an industry voice's) and you want to turn that engagement into conversations. **You get** Filtered and ranked engagers · Connection notes · Follow-up messages `--skill post-engagement-outreach`2 min read [Open Post engagement outreach](https://prosyo.com/lb/gtm-skills/post-engagement-outreach/) [Deals & Pipeline](https://prosyo.com/lb/gtm-skills/category/deals/) ### [Proposal follow-up](https://prosyo.com/lb/gtm-skills/proposal-follow-up/) A proposal or quote has been sent and the buyer has gone quiet or is stalling. **You get** Stall diagnosis · Follow-up sequence · Escalation and close plan `--skill proposal-follow-up`2 min read [Open Proposal follow-up](https://prosyo.com/lb/gtm-skills/proposal-follow-up/) [Research & ICP](https://prosyo.com/lb/gtm-skills/category/research/) ### [Prospect research brief](https://prosyo.com/lb/gtm-skills/prospect-research-brief/) You need to research a specific person before reaching out or meeting them. **You get** Person brief · Sourced hooks · Email opener `--skill prospect-research-brief`3 min read [Open Prospect research brief](https://prosyo.com/lb/gtm-skills/prospect-research-brief/) [ABM & Expansion](https://prosyo.com/lb/gtm-skills/category/abm-expansion/) ### [Referral ask](https://prosyo.com/lb/gtm-skills/referral-ask/) You want introductions and referrals from happy customers, partners or your network. **You get** Who to ask and when · Specific ask · Forwardable blurb `--skill referral-ask`2 min read [Open Referral ask](https://prosyo.com/lb/gtm-skills/referral-ask/) [Enablement & Leadership](https://prosyo.com/lb/gtm-skills/category/enablement/) ### [SDR onboarding plan](https://prosyo.com/lb/gtm-skills/sdr-onboarding-plan/) You hire SDRs or BDRs and need them productive fast. **You get** Week-by-week plan · Certification gates · Ramp targets `--skill sdr-onboarding-plan`3 min read [Open SDR onboarding plan](https://prosyo.com/lb/gtm-skills/sdr-onboarding-plan/) [Deliverability](https://prosyo.com/lb/gtm-skills/category/deliverability/) ### [Sending capacity planner](https://prosyo.com/lb/gtm-skills/sending-capacity-planner/) You need to know how many mailboxes, domains and LinkedIn accounts a meeting target requires, or how much a team can safely send. **You get** Contacts and sends needed · Mailboxes domains and accounts needed · Ramp timeline `--skill sending-capacity-planner`2 min read [Open Sending capacity planner](https://prosyo.com/lb/gtm-skills/sending-capacity-planner/) [Content, SEO & AEO](https://prosyo.com/lb/gtm-skills/category/content-seo/) ### [SEO content brief](https://prosyo.com/lb/gtm-skills/seo-content-brief/) You need a B2B SEO content brief that a writer can turn into a page that ranks and converts. **You get** Content brief · Outline with headings · Questions and entities `--skill seo-content-brief`3 min read [Open SEO content brief](https://prosyo.com/lb/gtm-skills/seo-content-brief/) [LinkedIn](https://prosyo.com/lb/gtm-skills/category/linkedin/) ### [Social selling routine](https://prosyo.com/lb/gtm-skills/social-selling-routine/) A seller or founder wants a repeatable daily LinkedIn social selling routine that fits in 30-45 minutes. **You get** Daily routine · Weekly plan · Targets `--skill social-selling-routine`2 min read [Open Social selling routine](https://prosyo.com/lb/gtm-skills/social-selling-routine/) [Deliverability](https://prosyo.com/lb/gtm-skills/category/deliverability/) ### [SPF, DKIM and DMARC setup](https://prosyo.com/lb/gtm-skills/email-authentication-setup/) You need to set up or fix SPF, DKIM and DMARC for a sending domain. **You get** Sender inventory · Exact DNS records · DMARC rollout plan `--skill email-authentication-setup`3 min read [Open SPF, DKIM and DMARC setup](https://prosyo.com/lb/gtm-skills/email-authentication-setup/) [Cold Email](https://prosyo.com/lb/gtm-skills/category/cold-email/) ### [Subject line writer](https://prosyo.com/lb/gtm-skills/subject-line-writer/) You need cold email subject lines that get opened and do not look like marketing. **You get** Subject line options by pattern · Risk notes · Test plan `--skill subject-line-writer`2 min read [Open Subject line writer](https://prosyo.com/lb/gtm-skills/subject-line-writer/) [Research & ICP](https://prosyo.com/lb/gtm-skills/category/research/) ### [TAM, SAM and SOM calculator](https://prosyo.com/lb/gtm-skills/tam-calculator/) You need a credible market size for a B2B product: a board or investor deck, territory planning, deciding which segment to attack, or checking whether outbound… **You get** Bottom-up TAM SAM SOM · Assumption table · Accounts per segment `--skill tam-calculator`3 min read [Open TAM, SAM and SOM calculator](https://prosyo.com/lb/gtm-skills/tam-calculator/) [Positioning & Messaging](https://prosyo.com/lb/gtm-skills/category/positioning/) ### [Value proposition builder](https://prosyo.com/lb/gtm-skills/value-proposition-builder/) You need a sharp B2B value proposition. **You get** One-liner · Value paragraph · Three pillars with proof `--skill value-proposition-builder`3 min read [Open Value proposition builder](https://prosyo.com/lb/gtm-skills/value-proposition-builder/) [Multichannel](https://prosyo.com/lb/gtm-skills/category/multichannel/) ### [Video prospecting script](https://prosyo.com/lb/gtm-skills/video-prospecting-script/) You want to use short personalised videos in outbound. **You get** Video script with screen directions · Thumbnail idea · Carrier email `--skill video-prospecting-script`2 min read [Open Video prospecting script](https://prosyo.com/lb/gtm-skills/video-prospecting-script/) [Multichannel](https://prosyo.com/lb/gtm-skills/category/multichannel/) ### [Voicemail and voice note script](https://prosyo.com/lb/gtm-skills/voicemail-script/) You need sales voicemails and LinkedIn voice notes that get remembered. **You get** Voicemail scripts · Voice note scripts · Delivery tips `--skill voicemail-script`2 min read [Open Voicemail and voice note script](https://prosyo.com/lb/gtm-skills/voicemail-script/) [Signals](https://prosyo.com/lb/gtm-skills/category/signals/) ### [Website visitor follow-up](https://prosyo.com/lb/gtm-skills/website-visitor-follow-up/) You know which companies visited your website and want to follow up without being creepy. **You get** Ranked visitor accounts · Contact per account · Topic-matched outreach `--skill website-visitor-follow-up`2 min read [Open Website visitor follow-up](https://prosyo.com/lb/gtm-skills/website-visitor-follow-up/) [Deals & Pipeline](https://prosyo.com/lb/gtm-skills/category/deals/) ### [Win-loss analysis](https://prosyo.com/lb/gtm-skills/win-loss-analysis/) You want to learn why deals are won and lost. **You get** Win and loss patterns · Real vs stated reasons · Recommendations by team `--skill win-loss-analysis`2 min read [Open Win-loss analysis](https://prosyo.com/lb/gtm-skills/win-loss-analysis/) Global rules ## Safe to point at your real inbox and CRM Every skill follows the same eight rules, and every contribution is reviewed against them before it is published. 1. **You approve before anything goes out** Skills research, score and draft on their own. Sending, scheduling, deleting and bulk changes wait for your yes. 2. **Nothing is made up** Every personal line has a source. Customer names and results come only from what you approve. 3. **Respect for the buyer** Opt-outs honoured everywhere, privacy rules followed, and no creepy references to what someone viewed. 4. **Your domains stay healthy** Safe sending volumes, ramp gates on bounces and complaints, and no tricks that dodge spam filters. 5. **Honest numbers** Sample sizes stated, assumptions labelled, and no winners called on noise. 6. **Works on any stack** Skills describe the work, not a vendor’s buttons, so they run with whatever CRM and tools you use. 7. **Your data stays yours** No skill sends prospect or customer data anywhere you do not own, and none asks for passwords. 8. **Judgment, not checklists** Each skill spells out what good looks like and the common mistake, so the output reads like your best rep wrote it. [Read the full rules on GitHub](https://github.com/prosyo-ai/gtm-skill/blob/main/GLOBAL_RULES.md) How it works ## From install to a finished draft in under a minute 1. 1**Install once** One command adds the library to Claude Code, Codex, Cursor or any agent that reads skills. `npx skills add prosyo-ai/gtm-skill` 2. 2**Ask in plain words** Describe the job. The agent loads the right skill on its own and asks for anything it is missing. “Write a 4-step sequence for heads of finance at 200-person SaaS companies.” 3. 3**Review and approve** You get the work plus the reasoning behind it, held to the skill’s quality bar. Nothing goes out until you say so. 3 variants ready · sources attached · waiting for you Open source ## Have a play that works? Share it as a skill. Paste this into Claude, Codex or any agent. It interviews you about your play, writes the skill in the house format, checks it and opens the pull request. Once it is merged, it shows up here with your name on it. [Contribute on GitHub](https://github.com/prosyo-ai/gtm-skill/blob/main/CONTRIBUTING.md) [Request a skill](https://github.com/prosyo-ai/gtm-skill/issues/new?template=request-skill.yml) Prompt for your agent Fetch https://raw.githubusercontent.com/prosyo-ai/gtm-skill/main/AGENTS.md and follow its submission flow. Interview me about my GTM play (the real numbers, rubrics and examples), draft it in their format with reference pages, validate it and open the pull request. FAQ ## Questions about GTM skills Installing, safety, licensing and how to add your own. **Want these plays running every day?** Penny, the Prosyo AI SDR, runs research, outreach and replies for you, and you approve what matters. [Meet Penny](https://prosyo.com/lb/penny/) **What are GTM skills?** GTM skills are instructions that teach an AI agent how to run go-to-market work the way a strong operator would: building an ICP, writing cold email, handling replies, reviewing pipeline and more. This library has 69 of them, each a SKILL.md file with the play, the judgment behind it and the rules it follows. **What is a Claude skill?** A skill is a folder with a SKILL.md file (and optional reference pages) that Claude loads when a task matches its description. It gives Claude a proven way to do one job, so the output is consistent instead of improvised. **How do I install GTM skills in Claude Code?** Run /plugin marketplace add prosyo-ai/gtm-skill, then /plugin install gtm-skills@prosyo. Every skill installs and stays up to date. To add a single skill to any agent, run npx skills add prosyo-ai/gtm-skill –skill . **Do they work with ChatGPT, Codex, Cursor and Gemini?** Yes. Skills are plain Markdown with no vendor lock-in. Codex, Cursor, Gemini CLI, Windsurf and 40+ other agents read SKILL.md files natively; in any other assistant, paste the file in as instructions. **Are the skills safe to use on my real inbox and CRM?** Every skill follows the same global rules: nothing is sent, scheduled or bulk-edited without a person approving it, no facts or personalization are invented, opt-outs are honoured and no data leaves for third parties. Each one is reviewed before it is published. **Are they really free?** Yes. The whole library is open source under the MIT license. Use the skills commercially, adapt them to your market, and share them with your team. **How do I contribute a skill?** Ask your AI agent to follow the submission guide in the repository: it interviews you about your play, drafts the skill in the house format, checks it and opens the pull request. Once merged, your skill appears here with your name on it. ## Skills draft the play. Penny runs it. Penny, the Prosyo AI SDR, finds your buyers, writes from what they actually posted, follows up on LinkedIn and email and lands every reply in one inbox with an answer ready. 7 days free, no card. [Start free — 7 days](https://app.prosyo.com/) [See pricing](https://prosyo.com/pricing/) - 7 days free - No card required - Cancel in two clicks