--- name: linkedin-comment-strategy description: "Use this skill when you want to use LinkedIn comments to get noticed by target buyers before reaching out: \"comment strategy for prospects\", \"warm up accounts on LinkedIn\", \"write thoughtful comments\". Builds a list of target buyers and the voices they follow, sets a daily commenting routine, and writes comments that add an insight, a question or a relevant experience so prospects recognise your name when your connection request arrives." license: MIT metadata: title: LinkedIn comment strategy category: linkedin tags: "SDR, Founders, Sales" author: prosyo version: "1.0.0" keywords: "linkedin commenting strategy, warm up prospects on linkedin, linkedin comments for sales, claude linkedin comment skill, social selling comments" inputs: "Target accounts and buyers, Topics you know well, Time per day" outputs: "Who to follow, Daily routine, Comment drafts" --- Use this to warm up Tier 1 buyers before outreach. A few thoughtful comments on a buyer's posts over two weeks make your later connection request familiar rather than cold. ## Inputs - Target buyers (and whether they post), plus the industry voices they engage with. - Topics the commenter can speak to with real experience. - Time available: 15-30 minutes a day is enough. ## The play ### 1. Build the watch list - **Buyers who post**: comment on their posts directly. - **Buyers who don't post**: find the voices and communities they engage with; comment there, where they read. - 20-40 people on the list at a time. ### 2. Write comments that add something | Comment type | Example | | --- | --- | | Add an insight | "We saw the same thing; the twist for us was that approvals, not accounting, drove the delay." | | Add a number or example | "One team I work with went from 9 days to 4 by adding a day-3 cut-off." | | Ask a sharp question | "Did the 6-day close hold through quarter end, or does that need a different playbook?" | | Respectful disagreement | "Agree on the goal, but in our experience the tool came last, not first." | Two to four sentences. No pitch, no links, no "Great post!". ### 3. Keep a rhythm Per day: 5-10 comments, mostly on target buyers' content and the voices they follow. Reply to replies on your comments within a few hours; those threads are where real conversations start. ### 4. Convert to connection After two or three meaningful interactions, send a connection request that references the thread. Then the first message continues the topic. ## What good looks like - The buyer replies to your comment, or likes it, before you ever send a request. - Comments would be useful to any reader of the post, not only the author. - The common mistake is "Great insights, thanks for sharing!" on 50 posts a day, which builds nothing and looks automated. ## Rules - MUST add a genuine insight, example or question in each comment. - MUST draw only on the commenter's real experience. - NEVER pitch or link to your product in a comment on someone else's post. - NEVER automate comments. ## Example prompts - "Set up a 2-week comment plan to warm up these 15 CFOs before outreach." - "Write a thoughtful comment on this post from a VP Sales about SDR ramp." - "Which voices do heads of RevOps follow, so I can show up there?"